Frikking Days Andorra
We didn't want to create another campaign. We wanted to create a lore.
A story that would pull people in before the event even began. A world built for the curious, the obsessed and the proudly different. The ones who spend more time imagining, creating and dreaming than fitting in.
We developed a four-chapter narrative—three illustrated episodes and one film—building a legend around Frikking Days and its mission: giving visibility to creators, both big and small, and creating a space where being different is something worth celebrating.
A story for those who still believe imagination can open portals.